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George Taylor Marketing

CONTENT PLAN FOR GT Marketing
Active
SOCIAL POST How Better Ad Tracking Improves Decisions
Approved Scheduled
WEBSITE BLOG What Makes a Landing Page Convert?
Approved Ready to publish
4 Social posts
2 Website blogs
1 Monthly report
CONTENT STRATEGY SERVICES

Stay Active. Build Trust. Get Found.

Consistent content keeps your business visible, credible, and connected with potential customers.

GT Marketing researches, writes, and publishes Facebook posts and website blogs designed to support your online presence, search visibility, and long-term growth.

You approve every piece of content before it is published.

CONTENT PLAN FOR GT Marketing
Active
SOCIAL POST How Better Ad Tracking Improves Decisions
Approved Scheduled
WEBSITE BLOG What Makes a Landing Page Convert?
Approved Ready to publish
4 Social posts
2 Website blogs
1 Monthly report
CONTENT STRATEGY EXPLAINED

What Is a Content Strategy?

A content strategy is a structured plan for deciding what your business should publish, where it should appear, and how it supports your goals.

We research, write, approve, and publish content across your Facebook page and website to help your business stay active, build credibility, and improve its online visibility over time.

SOCIAL MEDIA CONTENT

Stay active and connected.

Consistent posts keep your business visible, highlight your services, and give potential customers more opportunities to engage with your brand.

WEBSITE BLOG CONTENT

Build trust and search visibility.

Helpful articles answer customer questions, demonstrate your knowledge, and give search engines more relevant website content to discover.

Business Content
Customer Question

“Can this business help me?”

Business Presence Active and informative
Trust

Useful, relevant content

Action

Learn, visit, contact

WHY CONSISTENCY MATTERS

An inactive business is easy to overlook.

Potential customers often review a business’s social media page and website before deciding whether to make contact.

Consistent, useful content shows that your business is active, knowledgeable, and ready to help. It also creates more opportunities for people to discover your services through social media and search.

CONTENT SERVICES

A connected strategy for social media and your website.

CONTENT PLANNING

Start with relevant topics.

We research topics and keywords based on your services, audience, customer questions, and business goals.

SOCIAL MEDIA CONTENT

Keep your business active.

We create relevant Facebook posts that highlight your services, share useful information, and keep your business visible.

WEBSITE BLOG CONTENT

Build lasting website value.

We write informative blog articles that answer customer questions, demonstrate your knowledge, and support search visibility over time.

Start building a more consistent
content presence.

OUR CONTENT APPROACH

From content ideas to approved, published posts.

A straightforward approach that keeps you involved without requiring you to manage every part of the process.

1

UNDERSTAND AND PLAN

We learn about your business, audience, services, and goals before researching relevant topics and content opportunities.

2

CREATE AND REVIEW

We write content for your Facebook page and website, then send it to you for review and approval before anything is published.

3

PUBLISH AND IMPROVE

Once approved, we schedule or publish the content and use available performance insights to help guide future topics.

AEO + SEO

AEO works best with strong SEO foundations.

AEO does not replace traditional SEO. Search engines and AI platforms rely on many of the same signals: useful content, clear structure, topical relevance, authority, and consistency.

The objective is not simply to optimise for one platform. It is to build a clearer and more credible digital presence across traditional and AI-powered search.

Technical SEO and crawl accessibility

Clear service, location, and topic pages

Helpful articles and frequently asked questions

Structured and consistent business information

Relevant external authority signals

ANSWERS, UP FRONT.

Frequently asked questions.

What does your content strategy service include?

Our service includes topic and keyword research, content planning, writing, client approval, publishing, and performance reporting for your Facebook page and website blog.

We currently create and publish content for Facebook and WordPress websites. We can discuss other platforms separately based on your needs.

Yes. Content is sent to you for review and approval before it is scheduled or published.

Yes. You can share priority services, customer questions, business updates, promotions, or other topics you want included in your content.

Our core service focuses on content planning, writing, and publishing. Graphic requirements and availability can be discussed based on the scope of your plan.

Publishing frequency depends on your selected plan, business goals, and content needs. We’ll agree on an appropriate schedule before beginning.

Relevant, useful blog content can support long-term search visibility, but rankings cannot be guaranteed. Results depend on several factors, including competition, website quality, authority, and overall SEO.

We review available data such as visibility, engagement, website traffic, and content performance. The specific metrics reported depend on the platform and available tracking data.

We’ll need information about your business, services, audience, priorities, and preferred tone, along with the necessary access to your Facebook page and website.

BUILD A CONSISTENT ONLINE PRESENCE

Ready to Keep Your Business Active and Visible?

Consistent content helps potential customers discover your business, understand what you offer, and feel more confident about contacting you.

George can help you develop a practical content strategy for your Facebook page and website. Book a strategy call to discuss your audience, priorities, and the type of content your business needs.